In reality, we think the open versus closed argument is just a smokescreen to try and hide the real issue, which is, what’s best for the customer, fragmented versus integrated.

– Steve Jobs, on Why Android isn’t open

Like “2.0”, companies are coming to see “open” as just the next checkbox-marketing-trend to hitch their fading brands to.

– Chris Messina, on “open” and the cigarette industry, in Open-washing and the CamelOpenCircle …Jerk