Like “2.0”, companies are coming to see “open” as just the next checkbox-marketing-trend to hitch their fading brands to.

– Chris Messina, on “open” and the cigarette industry, in Open-washing and the CamelOpenCircle …Jerk

Steve Jobs - CEO Apple Inc, 1997 (via minimalmac via Fake Steve via Gizmodo)

As our jobs (and lives) get more cerebral and less physical, our misunderstandings about the mind (and the self-defeating miscalculations each of us make every day) become ever more important.

– Seth Godin, Multiple minds